TJs are only located in 'highly college educated population areas', too. I had close access to one in NoVa but have to drive to elitist Richmond now (25+ miles) to shop among the self-proclaimed elites. BUT I still prefer Folgers Black Silk coffee!
"“I have an ideal audience in mind,” he told the Los Angeles Times in 1981. “This is a person who got a Fulbright scholarship, went to Europe for a couple of years and developed a taste for something other than Velveeta by way of cheese, something more than ordinary beer by way of alcoholic beverages and something other than Folgers by way of coffee.”
https://www.washingtonpost.com/busi...um=email&utm_source=newsletter&wpisrc=nl_most
"“I have an ideal audience in mind,” he told the Los Angeles Times in 1981. “This is a person who got a Fulbright scholarship, went to Europe for a couple of years and developed a taste for something other than Velveeta by way of cheese, something more than ordinary beer by way of alcoholic beverages and something other than Folgers by way of coffee.”
https://www.washingtonpost.com/busi...um=email&utm_source=newsletter&wpisrc=nl_most