My thoughts on NIL are this. Although it sounds good to be able to purchase the best players, I don’t think that it is sustainable nor does it make for a cohesive football team as we have witnessed at Texas A&M and Miami. It just builds resentment on the team when new players get million dollar contracts whereas older established stars get little to nothing. Football is a team sport with 85 players pursuing the same goals.
Actually I think OSU is on the right path with NIL although I would like them to pay all their existing players from their new B10 media contract a revenue sharing amount (say $200k). It is not fair that certain less glamorous position players receive all the NIL money. Star players could still earn more money from advertisers but all players still benefit from NIL. Being that the B10 has the largest TV contract puts us in a great position to get great players even if they are not the Patrick Mahomes etc of the college world. You may pay $1m for a star player only for them to suffer a career ending injury on their first play in pads.
Actually I think OSU is on the right path with NIL although I would like them to pay all their existing players from their new B10 media contract a revenue sharing amount (say $200k). It is not fair that certain less glamorous position players receive all the NIL money. Star players could still earn more money from advertisers but all players still benefit from NIL. Being that the B10 has the largest TV contract puts us in a great position to get great players even if they are not the Patrick Mahomes etc of the college world. You may pay $1m for a star player only for them to suffer a career ending injury on their first play in pads.